Email Marketing Manager
Creative Market, Canada

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
Qualification
Bachelor's Degree
Total Vacancies
1 Job
Posted on
Mar 20, 2021
Last Date
Apr 20, 2021
Location(s)

Job Description

Creative Market is the world's leading marketplace for design a platform where creators from across the globe buy and sell digital high-quality design assets. We are fully remote across Canada and the US, and are passionate about building tools and experiences that make design beautiful, effective, and accessible to everyone. Our platform is used by millions of customers and we’re growing rapidly. We need your help to continue to craft our product with purpose and intention.

We’re looking for a creative and hard-working Email Marketing Manager to help us empower creative people to do what they love. If you’re passionate about digital marketing, and are equal parts creative and performance driven, this might be the role for you. You’ll use best in class tools and develop a strategy to keep customers engaged; driving real impact to the business and our diverse community of creators.


As an Email Marketing Manager, you’ll be responsible for:
  • Taking the lead on all things email, developing a strategy to grow the channel, and driving new sales for products in our marketplace.
  • Building and implementing our direct email marketing campaigns.
  • Developing new workflows that personalize our customer interactions with emails and across the marketplace.
  • Identifying and cultivating an increasingly sophisticated approach to segmentationyou’ll get to know our diverse audience well and find opportunities to tailor email communication to their needs.
  • Writing and proof copying for clarity and accuracy, as well as work with the team to develop creative for email campaigns.
  • Regularly auditing the broad interactions customers and sellers have with email across our platform, and work with internal stakeholders to ensure email standards are high across the board.
  • Driving ROI and new growth in the channelthis is a performance role, so you should feel comfortable setting ambitious goals and driving towards those outcomes for the business.
  • Analyzing and reporting on performance in the channel to uncover new opportunities and areas for optimization.
  • Working with tech leads to enrich our marketing automation platform to scale the channel, as well as troubleshoot any issue.
  • Managing relationships with multiple stakeholders across marketing, product and design teams to ensure email works well with all customer experiences. You’ll also work directly with account managers for platforms and tools used for email marketing.

Requirements

  • 5+ years experience in digital marketing or performance marketing roles.
  • 3+ years specifically in email marketing required.
  • Proficiency and hands on experience with marketing automation platforms amp; email workflow builders such as Iterable, Braze, ActiveCampaign, Marketo, Salesforce, etc.
  • Results driven, with a demonstrated track record of leading and measuring performance channels.
  • Excellent written communication/copywriting skills.
  • An ability to work under tight deadlines with strong project management skills.
  • Knowledge and hands on experience with HTML and content management platforms.
  • Strong verbal communication and highly collaborative, able to effectively report results and explain our email strategy to executives, other marketers, or engineers who might need to assist.
  • Highly analyticalthis is a data driven role where you’ll decide, build, and manage through performance indicators and analysis.
  • You should be proficient with analytics tools standard to digital marketing (expert knowledge of Google Analytics a must, with familiarity of tools similar to Mixpanel, Amplitude, and Looker).
  • Adaptable and curious, you’re someone who picks things up on the fly and is always looking for solutions to customer problems, whether through email or other means/channels. The right candidate is likely passionate about digital marketing holistically.
  • BS or BA, in marketing or related fields.

Benefits

At Creative Market, you’ll join a diverse team dedicated to learning, teaching, and growing; as individuals, as a team, as a business, and as a community. As a workplace, we pride ourselves on doing right by our employees, and have a benefits package that makes being a part of the Creative Market team a dream job and something to be really proud of:

  • Work from anywhere: We are a 100% distributed team.
  • Stay healthy: Generous medical and dental for both you and your dependents.
  • Unplug: Get at least 22 days of paid time off every year + 20 official company holidays (we celebrate both US amp; Canadian holiday calendars).
  • Pro tools: MacBook Pro and all the tools you need to do a great job
  • Get your learn on: We cover books, conferences, courses

Job Specification

Job Rewards and Benefits

Creative Market

Information Technology and Services - Toronto, Canada
© Copyright 2004-2024 Mustakbil.com All Right Reserved.