Marketing DW Summer Student
Aviso Wealth, Canada
Job Description
Aviso Wealth:
At Aviso Wealth, we are dedicated to improving the financial well-being of Canadians. As a leading wealth management organization, we are committed to service, partnership, and innovation. Working with talented and energetic professionals who exemplify our values every day, you will quickly notice that our people and dynamic culture sets Aviso Wealth apart. If you are looking for interesting and challenging work, at a company committed to its people, find out more about what Aviso Wealth has to offer at www.aviso.ca.
The Summer Student Program at Aviso:
As part of our ongoing commitment to be a more equitable and inclusive organization, we are actively seeking diverse candidates for the summer student program. When you apply to this role you will be asked questions related to the Employment Equity Act of Canada. Our goal is to attract candidates who might not otherwise have the privilege to access this type of summer employment opportunity at Aviso, and who have been historically underrepresented in the Finance industry.
The Opportunity:
We’re looking for a Marketing DW Summer Student to join our Marketing team.
Reporting to the Director, Content and Engagement Strategy (Digital Wealth), the Marketing DW Summer Student is responsible for supporting the delivery of content and marketing assets through multiple channels in the B2B and D2C environment. This includes delivery of new advertising, articles, videos, and content on the public website, proprietary platforms, email, digital media, and social media.
Who you are:
- Service You consider both internal and external stakeholders and demonstrate intent of understanding and putting the clients’ needs first. You advocate service excellence and work to deliver solutions that meet the needs. You proactively develop strategic partnerships that allow Aviso Wealth to become a trusted advisor and partner
- Execution You are committed to achieving your goals and to succeed. This includes focusing on getting things done, as well as recognizing and taking advantage of opportunities as they arise. You are consistently looking for ways to improve your personal best and see value in continuous improvement. You take accountability for your actions and learn from mistakes
- Collaboration You work collaboratively with others with the common goal of driving positive results. Making meaningful contributions to your team to achieve organizational goals is a priority. You proactively encourage collaboration, build trust and inclusion, and work to establish effective relationships both inside and outside of the organization
What your day looks like:
- Manage the editorial calendar facilitating changes, additions, and deletions
- Production support to update content on digital platforms including AEM, Wordpress, Sharepoint, and Dialog Insights. This includes updating and archiving website content, and development and deployment of emails
- Update content and marketing materials provided to our partners
- Manage partner marketing requests by facilitating approvals and documenting/updating requests in sprint planners
- Participate in Qtrade’s CDP pilot and assist the Director with meeting notes, project management, and coordination of activities
- Ensure design and brand accuracy through platform testing and logging of visual and functional bugs and fixes on behalf of the Digital Experience team
- Extract and review data from analytics (e.g. Mouseflow, Google Analytics), as well as from customer interviews and focus groups
- Create guides and tutorials for tools like AEM, Mouseflow, and EnjoyHQ
- Notetaking for meetings
Learning Opportunities:
The student will learn how to develop holistic marketing programs driven mainly through content marketing. They will be able to apply academic learnings to real-life situations and provide new insights to the team. They will learn new tools for digital marketing that they may not have experience using, such as Adobe Experience Manager (AEM), Dialog Insights, and customer data platforms. Finally, they will learn how to manage marketing projects utilizing agile methodology.
Requirements
Your experience and skills:
- Currently enrolled to attend post secondary education in the fall of 2021 (e.g. college or university)
- Experience with MS Office programs including; Outlook, Word, PowerPoint, and Excel
- Experience with or willing to learn software programs such as Smartsheet
- Motivated to learn and gain experience
- Able to work effectively independently and as a team member
- Fluent communication skills in English (verbal and written)<