About Flinks
Flinks is a SaaS company driven by the belief that data should belong to the consumers.
We enable the open, consent-based exchange of financial data and empowers businesses to connect consumers with the services they want. Flinks connects to over 250 million financial accounts, and is trusted by hundreds of world-class companies. Flinks helps them to digitize their processes, improve their user experience and reduce delinquency.
Content at Flinks
Content is the voice of Flinks and a key pillar of our marketing strategy. Grounded in research, opinions, and empathy, our content lets the market see through the lens of our brand and products.
We’re looking for a passionate professional to join our Brand amp; Content Marketing squad to create engaging and always-on-brand copy and content. In this role you will produce high-quality pieces of content, specifically for thought leadership, using a range of various mediums such as blogs, whitepapers, social media and even podcasts.
What you'll be doing
- Craft Flinks content strategy and align it with our ICP buyer’s journey from prospect to customer
- Own a marketing content calendar, allocating resources, determining targets and timelines for freelancers or internal production
- Write and scale the production high-quality marketing assets, including blogs, studies, white papers, press releases, case studies, and more
- Establish a unified brand voice across all Flinks’ assets and channels, selecting the right methods based on our goals and adapting to emerging contexts
- Craft compelling and engaging content across the company’s Social Media channels
- Develop a comprehensive database of reference customers and success stories that can be used to directly support sales and marketing activities, PR, thought leadership, analyst relations, and strategic partnerships
Who you are
- At least 5 years of content copywriting and production experience in a B2B environment
- At least 3 years of experience working in fast-paced, agile marketing environments
- Outstanding English communication, writing, editing and proofreading skills
- Experience working within brand guidelines and a defined tone of voice
- Experience in SaaS and/or B2B Fintech, an asset
- Experience with the tools of the trade: Hubspot, Ahref, Miro, etc, and knowledge of SEO an asset.
What’s in it for you
- Clear impact: You’ll build content that helps innovators build the future of finance and real people ownership of their data to access better services
- Empowered autonomy: As part of the Content amp; Brand Squad, you’ll be given license and backing to build tactics and campaigns of your creation, based on company narrative, not just execute on a predetermined roadmap.
- Personal growth: You’ll work in a safe space that will allow you to constantly challenge yourself by working with empathetic, smart colleagues across a range of tough technical and business problems.
- Trailblazing at the right time: You’ll be joining an open banking enabler at a critical inflexion point where market traction, government action, and consumer support are all coming together.